New benchmark for vehicle safety: tesa expands range of innovative adhesive solutions for wire harnesses


  • Broad product range: Specialized solutions protect against risks such as fire or accidents
  • Accident protection: Flexible and secure alternative to conventional "non-tape" solutions newly added to the range
  • High customer demand: Leading automobile manufacturers show interest in tesa's innovative technologies

 

Norderstedt, 19.08.2025 - The safety statistics from the German Insurance Association paint a clear picture: German authorities register around 15,000 vehicle fires each year (GDV, 2024). According to the German traffic fine regulations, technical defects are among the most common causes of motor vehicle fires (Kilinc, 2025). To address these and other safety-critical requirements, tesa, an international manufacturer of innovative adhesive tapes and self-adhesive product solutions, has developed three customized tape solutions for wire harnessing. With those solutions, the company aims to make a decisive contribution to increased road safety. The innovative high-performance products systematically address the three most critical risk areas of modern vehicle electronics: fire protection, abrasion protection, and crash safety.

tesa® 63000 for accident protection: This polyamid (PA) fabric tape solution reliably protects wire harnesses in accident-critical areas against loads of up to 50 joules. The direct fixation prevents slipping, saves installation space, and enables flexible processing – ideal as a space-saving alternative to rigid components.

tesa® 69000 for enhanced abrasion protection: This application features tesa's most resistant PA fabric tape for protection against abrasion at temperatures up to 125°C. It is ideal for demanding environments in vehicle construction and particularly suitable for electric vehicles. Various color variants for high and low voltage lines enable safe identification while providing high mechanical protection.

tesa® 67003 for fire protection: This solution was specifically developed for the requirements of electric vehicles and reliably protects cables from overheating. It withstands temperatures of up to 1000°C for 10 minutes. The flexible tape adapts better to cables than rigid protective sleeves and maintains its protective properties even in extreme heat.

A decisive innovation advantage connects all three tape solutions: Through their adhesive tape-based technology, the range offers significantly more flexibility than conventional tubes or channels, thus creating valuable installation space for individual customer requirements. All product solutions are optimally suited for applications with high-voltage wire harnesses, with which tesa specifically addresses the transformation of the automotive industry towards electric mobility.

Expertise from decades of automotive partnership

"Our specialty adhesive tapes for Wire Harnessing set new standards in vehicle safety. We offer our customers tailored solutions and support them in the automotive trends of today and tomorrow. We work closely together and share not only our product expertise but also comprehensive application know-how. The collaborative partnership is crucial for mastering the complex requirements of modern vehicle electronics and jointly developing more sustainable, safe mobility solutions," says Timo Amhoff, Head of Electrical Systems at tesa.

Already strong interest from leading automotive manufacturers

The innovative tesa solutions are already generating enormous interest among renowned automobile manufacturers and Tier-1 suppliers worldwide. Leading OEMs have recognized the strategic importance of innovative Wire Harnessing solutions for vehicle safety and are evaluating tesa technologies for their next vehicle generation. tesa is thus positioning itself as an indispensable partner for the future of mobility and the transition to sustainable electric mobility.

More information: Wire harnessing - tesa

*References: German Insurance Association. (2024). Do electric cars really catch fire more often? Facts and figures. https://www.gdv.de/gdv/themen/mobilitaet/dossier-elektromobilitaet/e-autos-elektroauto-braende-statistik-1827921 (opens in a new window or tab)

*Kilinc, M. (2025). Vehicle fire: What can you do in an emergency? Bussgeldkatalog.org (opens in a new window or tab). https://www.bussgeldkatalog.org/autobrand/1 (opens in a new window or tab)

About tesa SE

As a multinational company, tesa develops innovative adhesive tapes and self-adhesive product solutions for various industries, commercial customers, and end consumers. There are already more than 7,000 tesa adhesive solutions that help improve the work, products or lives of our customers. Today, the focus is on sustainability and energy-saving processes. tesa invests in the development of environmentally friendly products and solvent-free manufacture processes as well as in the use of renewable energy sources at its locations.

tesa is active in 100 countries and operates plants in Germany, Italy, China, the USA, and in Vietnam. Around three quarters of the tesa Group’s sales (2023: EUR 1.7 billion euro) are generated by applications for industries. Together with its international clients, tesa develops innovations that are customized at product and process level. Already more than 130 tesa tapes may be installed in an electric car and over 70 in a smartphone. In the printing and construction industries, too, tesa is constantly penetrating new segments and countries with its special adhesive tapes. The company generates almost one quarter of its sales with products for end consumers and professional craftsmen. 300 applications, such as the legendary tesafilm®, make life easier or, when it comes to insect protection, even make it a bit more pleasant. tesa counts among the world’s leading manufacturers of adhesive solutions. Since 2001, tesa SE is an independent 100% affiliate of Beiersdorf AG (i.e., NIVEA, Eucerin, la prairie) with approx. 5,200 employees today.

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