CHARLOTTE, N.C., USA, March 8, 2021 – tesa tape, inc. today announced that Daniel Germain has been appointed Regional Manager, tesa North America, effective March 1, 2021. In this role, Germain will lead the company’s business and operations for Canada, the United States and Mexico.
Germain, most recently was Regional Manager, tesa Western Europe, where he led a major initiative to optimize tesa core business areas across geographical boundaries to enhance the customer experience. Previously, he served as Regional Manager for tesa Asia where he drove consistent above market growth for 5 years.
A native of Michigan, Germain joined tesa tesa tape, inc. as a product manager in Sparta, Michigan, in 1986 and has held roles of increasing responsibility with many years of demonstrated success as a business leader since. In addition to a variety of global leadership roles, his previous experience includes an assignment as Regional Manager for tesa North America from 2004 - 2012.
“This is an exciting time for tesa in North America,“ Germain said. “I am thrilled to be rejoining the North American team to help our customers be more successful, to drive innovation, to strengthen our infrastructure and to execute our New Horizon strategy“ tesa is a valued partner to customers in several industries including automotive, construction, flexography, appliance manufacturing to name a few.
Germain succeeds Paul Sullivan, who is taking over a new role as Head of Growth Markets in North America. In recent years, tesa has invested in growing its North American footprint through acquisitions and increased manufacturing capabilities – and will continue to prioritize innovation, sustainability and growth across North America.
With more than 25 years of tesa experience, Sullivan is well positioned to help implement the tesa North America growth strategy and fully integrate recent acquisitions.
As a multinational company, tesa has been developing innovative adhesive tapes and self-adhesive system solutions for various industries, commercial customers, and end consumers for 125 years. tesa produces already more than 7,000 adhesive solutions that help improve the work, products or lives of our customers. Today, the focus is on sustainability and energy-saving processes. tesa invests in the development of environmentally friendly products and solvent-free manufacture processes as well as in the use of renewable energy sources at its locations.
tesa is present in 100 countries and operates plants in Germany, Italy, China, the USA, and soon also in Vietnam. Around three quarters of the tesa Group's sales (2020: EUR 1,325 million) are generated by applications for industries. Together with its international clients, tesa develops innovations that are customized at product and process level. Already more than 130 tesa tapes may be installed in an electric car and over 70 in a smartphone. In the printing and construction industries, too, tesa is constantly penetrating new segments and countries with its special adhesive tapes. The company generates almost one quarter of its sales – with a focus on Europe and Latin America – with products for end consumers and professional craftsmen. tesa is one of the world's leading manufacturers of adhesive solutions. Since 2001, tesa SE is an independent 100% affiliate of Beiersdorf AG (i.e., NIVEA, Eucerin, la prairie) with around 4,800 employees today.
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