01/05/07
Paperworld 2007
tesa® Back to School Promotion 2007
More fun in the new school year – with tesa® and exciting undersea worlds
Underwater worlds with water sprites, mermaids, and magical fishes are the motto of the tesa® Back to School Promotion 2007. From May through September 2007, tesa® will offer stationery and grocery retailers sales support in the form of three attractive varieties of promotional packaging. They naturally include a reunion with Tesalino and Tesalina, the two funny glue friends. They became widely known through the big competition involving stories, inventions, and arts and crafts that tesa AG and Stiftung Lesen organized this year as well, inviting all elementary schools in Germany to participate.

Back to school 2007
A must-have for any pencil case – the new tesafilm® Mini Dispenser. This handy helper can be simply stuck on the end of a finger so that both hands are free to affix the tesafilm®. This smallest of the tesafilm® dispensers is excellently suited to children’s hands and can be tucked away in very little space. The mini dispenser is available already filled with a roll of tesafilm® or in a practical savings pack with two rolls of tesafilm®. Along with the blister packaging, the roll cores are also decorated with fish and starfish to go with the ocean design.
Little mistakes are easy and quick to correct – with the tesa® Correction Roller. No drips, no mess: it is small and fits easily in any child’s hand. The blue roller provides practical, handy assistance: mistakes made when writing can be corrected cleanly and written over again right away.
The tesa® Stick Promotional Package contains three glue sticks with fresh ocean designs. The sticks, in the typical tesa® colors of dark blue, light blue, and red, show the friends Tesalino and Tesalina in a diving competition. One stick of the promotional package is free.
All of the promotional packages are available in attention-getting countertop displays with Tesalino and Tesalina in an undersea kingdom on the crowner.
This year marks the eighth time that tesa, in cooperation with the Stiftung Lesen, holds its story, invention, and arts and crafts competition throughout Germany, this time with the theme “Tesalino and Tesalina in Neptune’s kingdom.” Through stories and arts and crafts, the elementary schools participating in the competition are invited to explore Neptune’s fairytale undersea world, where nixies, sprites, mermaids, magical fishes, and sea monsters live.