Secure, effective, economical

tesa scribos offer new solutions against product piracy and grey market trading

Whether it is car spares, pharmaceuticals, perfumes or cigarettes – product piracy and grey market trading have become serious economic problems in almost all markets. Those who suffer most are manufacturers, license holders and authorized trading partners – and last but not least the state, as jobs and billions in tax revenue are lost. Consumers are also at risk, because forged products are usually of poor quality and can even be perilous.

One-stop Technologies and Service
tesa scribos GmbH, a company of the tesa group, offers sustained solutions from one source against forgery, for product tracing and protection against manipulation. The performance portfolio comprises a wide range of innovative technologies for security coding combined with project support and success control services. This includes

• Customer specific processing and integration of security features with optional security printing
• Software for product tracing and control of production output, etc.
• Project support and field surveys by security experts

tesa Holospot®-System used with Nivea-Products
At the heart of the technological portfolio is the tesa Holospot®-Technology. It offers the highest degree of piracy protection and efficient tracing of grey market goods in a single system, a combination that processes used hitherto have been unable to offer. The system allows both the authentication and the storing of extensive information in the smallest of places directly on the product – at a price that makes mass production viable. So, for example the tesa Holospot®-System is successfully used by Beiersdorf AG since the beginning of 2004 to protect Nivea-Products in East Europe from forgery.

Performance expanded – new fields of application
The Holospot® is a self-adhesive data carrier with a 1 mm² data field which in form of a minute label is attached directly to a product. A laser writer can store information which was transformed beforehand by computer into a digital hologram. Significant advantages lie in the large storage capacity of the material and in the versatility of the forgery-proof characteristics that can be combined and deposited on the Holospot®. The areas of application of the technology have now been expanded by way of new performance features. Thus, also openly visible features can now be deposited on the label right next to covert images or texts that can only be read with a magnifying glass or special reading devices. These comprise colour changing serial or code numbers that can be read with the naked eye. With the help of these open features brand name products can be identified and verified for authenticity by everyone. It is this versatility that makes the system into a tailor-made security solution for a multitude of application fields.

Versatile security by tesa scribos
Moreover, tesa scribos offers scores of additional security technologies. These comprise amongst others tesa IdentSeal, a specialty label for fraud resistant marking of products that is successfully being applied in the automotive industry as well as the practice proven security concept of the tesa Security Seals for protection against manipulation and theft in the packaging and logistics sector. The technological performance portfolio is topped off by security labels that are protected against forgery by means of special printing processes.

Additional information: www.tesa-scribos.com