Hamburg / Germany, Professionals

Consumer Innovation Manager (f/m)

Marketing / Communications

As Consumer Innovation Manager, you will be responsible for the full range of activities associated with developing and filling tesa’s innovation pipeline on the basis of our existing brand and marketing strategy. At the same time, you will be expected to manage the process of generating new ideas and concepts within the international tesa consumer segment

Your main tasks:


  • Develop winning business concepts for new application fields
  • Establish and enhance tesa's innovation process
  • Manage and track activities relating to idea generation
  • Formulate ideas and concepts based on consumer insight
  • Conduct continuous analysis of international consumer insights and market/technology trends and use data as a basis for new product, marketing and application concepts
  • Perform market research activities for the purpose of generating new product ideas, evaluating business concepts and assessing market potential
  • Develop internal and external innovation network at international level
  • Act as ”sparring partner“ and coach for Product Management and Product Development teams generation of new product ideas and development of concepts)
  • Work in close collaboration with Head of International Marketing and Product Development brand innovation potential, innovation pipeline and innovation strategy)

Your profile:


  • Master’s degree in Economics, Business Administration, Marketing, Innovation Management or equivalent, complemented by a proven track record in consumer marketing and several years’ experience in another related field
  • In-depth understanding of new product development for consumer markets, supplemented by demonstrable expertise in market research and sound knowledge of technical aspects
  • Finely honed strategic and analytical skills, coupled with creativity, vision and commitment to innovation
  • Consumer and customer focus, self-motivation and professional maturity
  • Cultural awareness, well-developed communication skills and ability to set challenging yet achievable targets
  • Knowledge of Microsoft Office, including MS Project
  • Fluency in German and English, preferably complemented by an additional foreign language

Do you think tesa?

We are looking forward to meeting you. Please take advantage of the efficient online application option for submitting your informative documents. Or apply stating the reference number 3189 at the agency commissioned by us: HSG Bewerbermanagement GmbH, Schröderstiftstraße 26, 20146 Hamburg, Germany, telephone +49 40 41330960. You can get more information at www.tesa.com.
Online-Bewerbung